uTorrent is one of the most popular torrent clients in the world, and the developers are looking towards changing its revenue model. There is no clear announcement yet, but a forum post by the devs indicate that the team is looking for a way to fund development of the client without resorting to ads.
While there was no specific mention of a pay version of uTorrent, but the intent of the post was quite clear. Until now, uTorrent has been supported by ads and bundled software. Both of which have had a negative impact on the user experience. The company behind it now wants to “find a better way” going forward.
The post also spells out precisely what the team intends to do here; which is provide clear options for users to support uTorrent – with options for every budget. Whether this means that the free version of the software is going away is unknown, but it is likely that uTorrent will eventually become a pay-to-own piece of software. It could also potentially result in a subscription type service; a model that has become very popular as of late.
This could possibly lead to the entirely surreal situation of people torrenting uTorrent to torrent more torrents.
[Source: uTorrent Forum]
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