Today may be the second day of Hari Raya, but that’s not stopping Xiaomi Malaysia from continuing its latest round of flash sales. This time, however, there’ll be a new addition to the usual sales we’ve seen in the country so far. Taking a cue from Xiaomi Singapore’s flash sale for today, it appears that the company has begun offering different products as a bundle, starting today with the Redmi 1S.
Today’s sale will see 5,000 units of both the Redmi 1S and Redmi Note, in addition to 15,000 units of the Mi Power Bank. However, Xiaomi Malaysia is offering two bundle offers for the Redmi 1S: the first with one unit of the 5200mAh Mi Power Bank for RM439, and the second with some accessories for the Redmi 1S for RM483. The savings for each bundle isn’t much – just RM5 for the first bundle and RM16 for the second – but it should help those who are looking to get multiple items in a single order.
On top of that, Xiaomi is trying out something it hasn’t done before in both Malaysia and Singapore: a pre-sales model for the Mi 3. Similar to the way its devices are sold in China, starting from July 31 (that’s this Thursday) the Mi 3 will be available for pre-order (Xiaomi calls it pre-sales). The pre-sales will still start at 12pm, but it will take up to four weeks for delivery after the order is placed. Xiaomi says that this will allow customers to “not have to queue and compete” to purchase the device, and given that the Mi 3 remains Xiaomi’s best-selling smartphone in the country, it’s hard to dispute that.
Then again, one of the comments on the announcement photo does offer a very interesting explanation for this pre-sales move:
From our recent conversation with Xiaomi after its Mi 4 launch last week, Xiaomi is experimenting with various ways to sell its products beyond the flash sales model. In addition to the bundles offered in Singapore and Malaysia, Xiaomi India’s first sale last week used a pre-registration model via a partnership with one of India’s largest e-commerce sites, Flipkart – though that particular sale had a less-than-satisfactory outcome.
One thing is for sure, though: we’re seeing the company ramping up availability of its devices in Malaysia, starting from a sale once every week to twice a week in recent times.
(Source: Xiaomi Malaysia (1), (2) (Facebook))
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