If you have been following our telco coverage for quite some time, then you might be aware that Celcom First Elite is the most premium plan among the Celcom First family of voice plans. It also comes with what Celcom dubbed as First Advantage benefits in the form of dedicated customer service hotline and priority lane at Blue Cube outlets.
Earlier today, Celcom has announced a number of changes to the First Elite plan. However, I don’t mean changes to the charges though as the plan’s monthly commitment of RM 150 and RM 0.10 call charge per minute still remain the same. Instead, the changes come in the form of an expanded list of premium personal services.
In addition to the First Advantage benefits, Celcom First Elite customers are now also entitled to several new benefits including First Access, Preferred Number, and First Assist. Additionally, Celcom First Elite customers that consistently spend at least RM 1,000 (!!!) on their monthly bills for six consecutive months will be able enjoy even more benefits including First Concierge and complimentary new device on annual basis.
All in all, it seems like Celcom First Elite plan is no longer just a voice plan with additional customer service benefits. Instead, Celcom is trying by make it as an all-around offering by including lifestyle-oriented benefits alongside the call plan. Meanwhile, we have come out with additional detail regarding each of the benefits that we listed above – click on the Read More link below (if available) to read further.
Celcom First Elite Main Benefits
First Advantage: dedicated service customer hotline and priority customer service section at Blue Cube outlets.
First Assist: numerous types of lifestyle-oriented activities or experiences, managed by a company called RedRiboon Days. Activities list is available here.
First Access: priority for latest devices and guaranteed collection on launch day.
Preferred Number: the ability for customers to pick their own phone number.
Additional Benefits For Celcom First Elite 1000* Customers
First Concierge: 1-on-1 personal consultant that caters to customer’s telecommunication needs.
Priority Delivery: customer’s telecommunication needs delivered directly to his or her doorstep.
Reserved Parking: guaranteed parking space at Blue Cube outlets.
Pay Your Way: additional way to pay bills, done through personal consultant.
Complimentary Anniversary Device: receive new device once a year, as a gift from Celcom.
Device Care: 1-to-1 replacement to lost, damaged, or stolen devices. Delivered directly to customer’s doorstep.
*Celcom First Elite 1000: the name that Celcom gave to First Elite customers that consistently spend more than RM 1,000 on their monthly bills for six consecutive months.
Last but not least, let’s take a look at Celcom First Elite charges as a reference before we wrap things up even though there are no changes done to it:
Of course, further information regarding Celcom First Elite are readily available at Celcom’s official website.
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